Nice Needs No Filter on Pink Shirt Day 2018

In today’s digital world, it can be a challenge to escape online negativity, whether it takes the shape of harassment, spreading rumours, sharing embarrassing information, or posting threats. In fact, nearly one in five young Canadians aged 15 to 29 have reported being cyberbullied or cyberstalked.

For the tenth year, London Drugs is proud to once again be a part of the Pink Shirt Day campaign, which this year focuses on the unfortunate, but common threat of online bullying.

The 2018 official Pink Shirt Day t-shirt says it all: ‘Nice Needs No Filter’. It’s a message of possibility that with education and encouragement, the World Wide Web can be a more kind and positive space.

This year’s theme encourages everyone – no matter what age – to think twice before posting something negative online. Instead, let’s use the internet to spread kindness, and together, we can prevent the harm and devastation that cyberbullying causes in our communities, schools, and neighbourhoods.

Get your official Pink Shirt Day t-shirts at any London Drugs location. By doing so, you’ll be helping to support youth anti-bullying programs in BC and throughout Western Canada. These programs give youth a voice against bullying and help them build up the character, resilience, and bravery to stand up for themselves and others.

Youth and organizations continue to support Pink Shirt Day following the stand of two grade 12 Nova Scotia students in 2007. The students took action after witnessing a grade 9 student being bullied for wearing pink to school and encouraged their schoolmates to wear pink to send a message against bullying. Since then wearing pink shirts has sent a powerful message to help end bullying in schools, workplaces and communities.

As one of the first official Pink Shirt Day sponsors and now after a decade of involvement, London Drugs has helped raise more than 1.2 million dollars for Boys & Girls Clubs in Western Canada through the campaign.

Pink Shirt Day is Wednesday, February 28th. Thousands of Canadians are expected to wear pink to take a stand against bullying.

How to Keep the Spirit of Giving Alive in the New Year

Spirit of Giving Photo by Matheus Ferrero on Unsplash

Doing volunteer work around the holidays is becoming a wonderful new tradition in many Canadian families, and charitable donations in lieu of Christmas or Hanukkah gifts is always a lovely gesture. Unfortunately, many charitable organizations see a distinct drop in support after the holidays are over. Here are some tips to help out in your community, and feed your spirit, all the way through 2019.

Make Sure Your Donation Dollars Go Further

If you’ve got the means, regular charitable donations are great, but most of us don’t think we can afford to give to charity on a regular basis. But with a little planning, you’d be surprised how far your donations can go. Check with your favourite charity to see if you can set up an automated monthly donation. Maybe you can’t afford a big $500 donation right now (especially after the holidays!), but breaking it up into $42 chunks every month can sure take the sting out of it – and by this time next year, you’ll have donated that big, fat $500. If you want to stretch your dollars even further, be sure to eliminate the middlemen like GoFund Me and Facebook (who take user fees from every donation) and donate directly to your charity of choice.

If you are moved to give, but don’t want to commit to just one charity, services like can collect and save a regular donation amount for you, and you can pick and choose the charities later.

Another pro-tip: Food banks suffer a huge decrease in donations following the holidays, so donating to your local food bank is a good choice any time of year. But before you organize that office food drive, consider starting a donation drive instead. Cash goes much further at food banks because the savvy food buyers can stretch every dollar into $4-5 dollars with wholesale purchasing, charity discounts and coupons, not to mention the savings in overhead for transporting, sorting and storing all of that food. Every food bank is different, though, so give yours a quick call to find out what they are in need of the most.

Volunteer Locally

Spirit of Giving

If you love the idea of volunteering your time but don’t know where to start, not to worry.  Handy online resources like or Vancouver’s GoVolunteer will match you up with an organization based on your location and your skills with the help of a few simple questions.

No matter what your skill set or time restrictions, there are always people and organizations who would appreciate your help. Here are some ideas to kick off your search:

  • If you want to keep it hyper-local, offer to help family: make a grocery run for an elderly relative, babysit nieces and nephews, or make dinner for a sick cousin or sibling.
  • A great way to get to know your neighbours is to be a good one yourself! You could mow a lawn, shovel a sidewalk, start a meal train for new parents, or organize a neigbourhood/building-wide yard sale for charity.
  • If you have a passion for learning or you love kids, you can volunteer at your local school (apply at your local school board), or become a tutor (just google “Volunteer Tutor + Your City”)
  • Brightening someone’s day is as easy as paying a visit to a senior’s centre for a game of cards or just a tea and a chat. Call ahead to see if they’re looking for any specific volunteer help.
  • Use your passion for fitness or sports and coach a local youth team – you don’t have to be an expert, you just need a little time and energy.
  • If you love to be in the room where it happens, consider serving on a community board. There’s a good chance your favourite theatre company, art gallery, community police centre, nature conservation society or amateur sports league is looking for engaged members.

Volunteer Overseas

Spirit of Giving Photo by Madi Robson on Unsplash

Planning your next vacation? Why not do some good while you’re there! While travelling the world, you can also make a difference to people who need it. You can work on an organic farm, do scientific field research, teach english or art, coach a basketball team for disadvantaged kids, help out at a disaster site, teach business skills for women…if you’ve got the skills and energy, someone out there needs them. If you do plan on using a volunteer placement agency or a volun-tour, be sure to do your homework and check the legitimacy of the organization. Here’s a great article to help you get started.

If your New Year’s resolution is to be a more engaged and helpful member of your community, you’ve made a great choice, because studies have shown that giving and being unselfish can improve your health, reduce stress, and prolong your life. Not only will you be helping others, you’ll be helping yourself as well!

Santa to Visit Seniors Across Western Canada This Year

Stocking Stuffers for Seniors at London Drugs

Well, maybe not the real Santa, but seniors across Western Canada will receive a little extra holiday cheer this year, thanks to London Drugs’ very first chain-wide Christmas campaign.

With Stocking Stuffers for Seniors, London Drugs stores across Western Canada are partnering with hundreds of low-income, assisted living, or palliative care homes and organizations to help make this year’s holidays brighter for seniors living in our communities.

Stocking Stuffers for Seniors was developed as a way to connect London Drugs’ generous customers to local seniors during the busy holiday season. Many seniors do not have family or loved ones they can celebrate the holidays with, so Stocking Stuffers for Seniors will provide a gift or needed item, along with a visit from a friendly face during an often lonely time of the year.

The program concept originated in BC’s Okanagan then expanded to Edmonton, where they had the initial goal to help 40 inner-city seniors and ended up helping over 400. The next year, 2,000 people received gifts, and this year, Edmonton alone will support over 4,000 seniors. With the generosity of our communities, imagine what we could do across all of our communities.

To support Stocking Stuffers for Seniors, visit your local London Drugs store from now until December 11. Simply go to the Stocking Stuffers for Seniors Christmas Tree and take a personalized tag from a local senior, purchase or bring in the new, unwrapped items listed on the tag, then drop everything off at the London Drugs Customer Service Counter where you picked up the tag. Santa and his volunteer elves will deliver all personalized gifts in time for Christmas!

Stocking Stuffers for Seniors London Drugs 2017


– Blankets or throws
– Slippers or socks
– Candy and chocolate
– Coffee or travel mugs
– Warm clothes such as gloves or scarves
– Paper products such as paper towels and tissues
– Gift cards for groceries and toiletries
– Books or magazines
– Board games or puzzles
– Kitchen essentials

For extra Christmas cheer – include a personalized Christmas card with your gift!

Be sure to check out our FacebookInstagram, and Twitter pages to see how your gifts made the season a bit brighter for seniors in your community.

Building Suicide Safer Communities With CMHA

The Canadian Mental Health Association (CMHA), in partnership with London Drugs, is on a mission to bring suicide prevention training to communities across western Canada. Suicide prevention training isn’t just for professionals. Suicide prevention is everybody’s business.

The most basic premise of suicide prevention is that if we are thinking about suicide ourselves we need to tell someone, and if we are concerned someone else may be thinking about suicide we need to ask them about it, clearly and directly. If they are indeed thinking about suicide, we need to listen carefully for long enough to acquire some understanding of what they are going through and then based on what we’ve learned help them link with supports and resources to keep safe for now.

But all of us worry, “will they be offended if I ask them?” Experts agree that you will not suddenly open someone up to the possibility of suicide as an option by talking about it, but rather will show them you care enough both to notice they are troubled, and to ask. The intention is to open up a dialogue that can lead to the possibility of help. And if they are offended? You might get something back like “Hey things are bad but they aren’t that bad!’, and you can again respond that the ask comes out of noticing they were troubled, and feeling care and concern for them.

CMHA’s vision of mentally healthy people in a healthy society has every community working to become suicide-safe, with many people equipped to step in and offer help to someone who is struggling. We can all be part of making this change happen — and one place to start is to sign up for a safeTALK workshop where you’ll learn what to look for, what to do and how to help. Visit to learn more. was made possible through the generous support of London Drugs. We are grateful to London Drugs for recognizing that suicide is everybody’s business and that we all have a part to play in creating suicide safer communities.

London Drugs supports VPD Foundation with Kops’ Shades for Kids fundraiser

Show Your Support for the VPD… and Look Good Doing It

From Wednesday, July 5 to Monday, July 31, London Drugs locations across the city of Vancouver will support the Vancouver Police Foundation and its Kops’ Shades for Kids campaign. The VPD Aviator Sunglasses will raise funds to support community outreach programs for vulnerable youth. Since its inception, the program has raised over $400,000 for programs in the community it serves.

London Drugs will be selling the glasses in eleven Vancouver stores for $25. 100% of the proceeds are donated back to the Foundation to continue its community work. The programs keep kids engaged, active and away from high risk activities.

When you purchase a pair of glasses, you’re helping the VPD and Foundation build safer neighbourhoods that continue to make Vancouver a better city for all.

Show your support by sharing an image of yourself and your aviators along with the hashtag #VPDPartners. VPD Aviator Sunglasses are available at the below locations.

#Welcoming150: From Burundi to Saskatchewan

As part of Canada’s 150th anniversary, London Drugs is partnering with agencies across western Canada to help 150 refugee families get on their feet in their new country. The Welcoming 150 program seeks to help by encouraging London Drugs customers to donate items to the families in need.

Many of the families arrived in Canada in the last year or so, and are in the process of learning a new language and joining our country’s workforce. This is one of their extraordinary stories.


London Drugs and Variety – the Children’s Charity team up in January and February 2017 to support families in your community

London Drugs is proud to be partnering with Variety – the Children’s Charity through the selling of Gold Heart Pins in all our stores throughout January and February. Funds raised through the sale of these pins will go to help children across our country who need a helping hand! The money raised from pin sales stays in the province where it is collected, so by supporting Variety, you are supporting families within your own community.

Variety – the Children’s Charity is an international charitable organization that supports families who have children with disabilities and life threatening illnesses.

For more information on Variety – the Children’s Charity, visit:


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