Meet the Canadian Rebels Who Want to Transform the Ordinary into Moments of Joy.


“We were basically shaking our fists at the idea of Father Time sneaking up on us,” says CEO Eric Fallon,  “While we still couldn’t find the products we were looking for.”  That’s how the Rebel’s Refinery brand got started by Fallon and his two best friends, Elan Marks and Justin Maclean, in Toronto.

The team took matters into their own hands, deciding to start what would become a men’s grooming brand. They found their way onto the Canadian entrepreneurial television show Dragon’s Den.

“Kevin O’Leary was a ‘Dragon’ at the time and walked off within the first 10 minutes of our pitch,” Fallon recalls. They ended up landing a deal with another of the Dragons, Arlene Dickinson, and used the money to create their first shaped lip balm – the Skull.
The Rebel’s Refinery brand is literally built on creativity, from its innovative packaging to its quality raw materials and hand-picked essential oils.

“There is still nothing we love more than dropping new innovations and seeing if you all freak out!” says Fallon, “We want to see you smile and get excited whenever you hold one of our items. We used to think motorcycles and being edgy was cool (motorcycles still are – sorry Mom!), but now we understand that being happy is the new cool. That’s why our new tagline is transforming the ordinary into moments of joy.”

 

Look for rebellious products like Cactus, Ice Cream or Pineapple lip balms, Rehab Roller Under Eye Moisturizer and Dirty Boy Bamboo Face & Body Wipes at your local London Drugs. Then let your inner rebel share the Canadian joy!

Caprina – The Canadian brand that brought the moisturizing power of fresh goat’s milk soap from the farm to the mainstream.


When Canus Founder and President André Bearegard first started researching goat’s milk skin care products in the early 90’s, the rare and expensive milk was not only hard to find for beauty products, but also had a shelf life that was limited to just six months. With the help of research and development, the company has developed over the years a proven technique that transfers the hydrating properties of fresh goat’s milk to its skincare lines while increasing the products’ shelf life to 5 years.

Two decades later, Caprina is now one of Canada’s top selling soap lines.

Local farmers, local community.

“At our brand new facility in Drummondville Quebec, we work with fresh goat’s milk from local Canadian farmers,” says Beauregard, “For us it’s very important to be involved with our local community, giving farmers the opportunity to use their fresh milk to produce quality products.”

Looking for a better moisturizing soap? Canadian goats are ready to help.

Goat’s milk has long been considered one of nature’s most effective moisturizers.

“The secret is in its ‘bipolar’ molecular structure,” Beauregard says, “It cleanses without stripping away the natural moisture barriers of our skin.” This helps make Caprina products natural and gentle enough to use for the whole family.

Caprina products are also recommended by the Canadian Dermatology Review Panel, and recognized to be effective complements to skin therapy for people with psoriasis and eczema.

London Drugs is proud to carry a range of Caprina products, including bar soap, body wash, liquid hand soap and foam bath.

Report a Wildfire Phone Numbers: Western Canadian Provinces

Information from the public is crucial to ensuring wildfires are responded to as soon as possible. Below we’ve provided provincial wildfire phone numbers to keep in your phone, for quick references incase you spot a wildfire in your community, or while travelling within western Canadian provinces.

Report a Wildfire

To report a wildfire or irresponsible behaviour:
  • In B.C. call 1 800 663-5555 or *5555 from a cell phone.
  • In Alberta call 310-FIRE.
  • In Saskatchewan call 1-800-667-9660.
  • In Manitoba call 1-800-782-0076.

When reporting a wildfire, any information you can provide is helpful, however, you can expect the emergency call-taker to ask for details about the fire, such as:

  • Location i.e. Where is the fire? How far up the hillside?
  • Size e.g. Metres? Hectares? Size of a house? Size of a football field?
  • Rate of spread i.e. How quickly is the fire spreading?
  • Fuel i.e. What is burning? Grass, bushes, trees?
  • Smoke/flames i.e. What colour is the smoke? Are flames visible?
  • Threat i.e. Are there any people or buildings at risk?
  • Action i.e. Is anyone fighting the fire?

Air Quality

The Ministry of Environment to monitors air quality impact due to wildfires across the province.  For the most up to date conditions and a list of active advisories for BC, please visit: www.bcairquality.ca

Pedro’s Organic– how one farmer inspired a passion for great coffee from Canadian roots to farms around the world

The story of this Canadian brand began with a single farmer in South America. Born into a coffee-growing family, Pedro learned about coffee from the ground up – literally. He saw first-hand the effects of spraying chemicals on the coffee trees – on birds, insects and workers. That’s why he decided to dedicate his energies to organic production and standing up for the rights of his fellow farmers.

After hearing this story of passion and commitment, founders Bill Szeremeta and Rama Dehgan were deeply inspired – that’s when Pedro’s Organic Coffee was born.

Famous in Canadian foodservice, now available on local shelves

For over 30 years, Pedro’s has been recognized for excellence in the foodservice industry, serving hotels, restaurant chains, coffee bars, golf courses and ski resorts throughout Canada. Now this family-owned and operated Canadian brand is available in stores and London Drugs is proud to be one of Pedro’s most dedicated retailers. Choose from exotic varieties such as Equator Blend and Rainforest Espresso, perfect served hot or over ice.

Pedro’s takes their Canadian values right through the whole supply chain

“The direction we’re headed is simple,” says Bill Szeremeta, Owner of Pedro’s Organic Coffee, “We want a safe future in a protected environment. We set a high standard for ourselves and use our family values as a compass. Pedro’s Organic Coffee is proud to be a Canadian company that supports the local economy by utilizing the resources and tools around us.”

The team at Pedro’s never forgets their namesake – and that Pedro represents all the hard-working, trusted farmers who grow their high-quality organic coffee beans. It’s a recipe that leads to great results all the way to your morning cup. “Be passionate about the work you’re doing. It will be a long and challenging road,” Szeremeta says, “But if you truly believe in the product, it will pay off in the end.” We’ll toast to that.

Sports Medicine products designed for Canadians, by Canadians.

Whether it’s hockey, curling, skiing or hiking, Canadians like their sports. For over 20 years, Trainer’s Choice has been focused on helping Canadians perform at their best and stay healthy at the same time. “Many Canadians suffer from nagging injuries with constant pain and do not seek treatment,” says Trainers Choice founder and president, Rick Schaly. “We look to find solutions that will supplement their treatment options.”

The roots of Trainer’s Choice extend back 20 years to a thriving small town sports medicine clinic. Since then, the brand has expanded to dominate its market niche as the frontrunner in the Canadian Sports Medicine Product and Appliance industry. Trainers Choice connects with Canadian orthopaedic surgeons, physiotherapists, occupational therapists, athletic therapists, and sports medicine doctors, to design functional, supportive, and comfortable products, from knee stabilizers to wrist braces, lumbar supports and more.

Rick Schaly, President of Trainers Choice, explains the unique role the company’s Canadian roots play in their product development. “The field testing is unique where designers themselves test products in their Canadian practice,” Schlay says, “We also put them on athletes and industry professionals for serious situational testing.” Relationships with the Toronto Rock Lacrosse team and the Hamilton Tie Cats show just how effective the Trainers Choice approach has been. So whatever Canadian activity you pursue, if you are looking for sports medicine support, the choice is clear.

Strong & Free – A Canadian brand designed from the heart

Strong & Free – A Canadian brand designed from the heart.

Denise Dow grew up as the daughter of a member of the Canadian Coast Guard, so she has always been proud of the Maple Leaf flag. But she wanted to take that passion further. In 2006, she designed her own plaque, drawing the design from actual maple leaves she picked off of the tree in her backyard and carving the wood in her own workshop.

Dow and her partner Patricia Gallagher travelled to the 2010 Olympics, taking fresh inspiration from Canadian athletes’ performances. They have since been selling their products online and wholesale to retailers all across Canada from their home in Saint John, NB. Now, Strong & Free design has become an iconic Canadian brand, adorning a whole line of products.

Shop Strong & Free licensed products at your local London Drugs Photolab

Dow and Gallagher license their designs carefully, making sure products are made in Canada or worked in Canada. As a Canadian brand since 1945, London Drugs was a natural fit, with the London Drugs Photo Lab team sourcing and printing quality products using the Strong & Free branded logos.

So if you’re looking for a great Canadian gift, or just a way to show off your own Canadian pride, shop Strong & Free.

Be Kind. London Drugs and Carlton Cards invite random acts of kindness in support of the Kids Help Phone.

Be Kind. London Drugs and Carlton Cards invite random acts of kindness in support of the Kids Help Phone.

London Drugs continues the BE KIND program, between March 4 and 31, 25 cents from Carlton and Papyrus Greeting Cards at London Drugs will go directly to the Kids Help Phone. (Maximum of $20,000 donation). At the same time, the BE KIND campaign encourages British Columbians to lift each other up by sending handwritten cards of encouragement, positivity and appreciation to each other.

For over 30 years, Kids Help Phone has been the one and only place Canadian youth know, trust and can go to any time, day or night. Youth can text 686868 24/7 and the service is free and confidential.

 

ABOUT KIDS HELP PHONE

Kids Help Phone is Canada’s only 24/7 e-mental health service offering free, confidential support in English and French to young people. As the country’s virtual care expert, we give millions of youth a safe, trusted space to talk over phone or through text or in self-directed supports in any moment of crisis or need. Through our digital transformation, we envision a future where every person in Canada is able to get the support they need, when they need it most, however they need it. Kids Help Phone gratefully relies on the generosity of donors, volunteers, stakeholder partners, corporate partners and governments to fuel and fund our programs. Learn more at KidsHelpPhone.ca or follow us:

Twitter: @KidsHelpPhone

Facebook: @KidsHelpPhone

Instagram: @KidsHelpPhone

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