Proudly Canadian Brand Stories – Nellie’s – Inspired by a Mom from the Prairies

 

Nellie’s – Inspired by a Mom from the Prairies

Nellie’s founder James Roberts gives credit for their success story where it’s due. “Nellie’s is named after my mom, who believed in keeping things simple – in a good way.” This is obvious in products like their iconic powdered laundry detergent. “The fact is, more cleaning power can be packed into powder,” Roberts continues, “Only one tablespoon is needed for a regular load of laundry.”

Made in Canada with Canadian Ingredients Nellie’s has been making their eco-friendly cleaning products based out of North Vancouver for over a decade, with high-quality biodegradable and hypo-allergenic ingredients.

“We don’t want to go elsewhere for materials unless we have to,” says Roberts, “For example, the soda ash used in our detergent is mined in Canada – it goes from the ground to processing, to the container in your home. That helps employ a lot of Canadians along the way.”

Nellie’s number one Canadian value: Common Sense. “When I grew up, there weren’t a dozen cleaners under the sink,” says Roberts, “We like to make products people really need. We also believe things can be made in Canada. Sometimes domestic ingredients may cost us a little more, but it makes sense to support local.”

Nellie’s also believes in another good Canadian value – honesty. Every ingredient in their products is listed on their website.

Nellie’s and London Drugs – a Canadian connection that goes way back. “London Drugs engaged with Nellie’s early on,” says Roberts, “They started by selling our Nellie’s Dryerballs over 10 years ago, and they have grown with us all the way since. That’s another Canadian prairie value. You support the people in your community.”

Shop Nellie’s line of cleaning products, for laundry, kitchen and bath here: https://www.londondrugs.com/nellies/

 

 

Proudly Canadian Brand Stories – Baby Gourmet

 

Baby Gourmet – Started by two Calgary Moms who just wanted to feed their babies better.

“When my daughter was six months old. I went to the grocery store and bought a couple jars of baby food. After opening a jar of strained green beans, I knew instantly I wasn’t going to feed her anything I wouldn’t eat myself,” says Baby Gourmet co-founder Jennifer Carlson, “And I definitely wasn’t going to eat that jar of green beans!” Jennifer and her sister Jill Vos, launched Baby Gourmet in 2006 at the Calgary Farmers Market.  Since then, it has grown to become Canada’s leading brand of organic baby food.

Babies deserve the finest ingredients

Baby Gourmet uses only the very best, non-GMO organic ingredients – no fillers, added sugar, salt, or artificial preservatives of any kind – and 75% of their entire product offering is made in Canada. “We are most proud of our new innovation,” Carlson says, “A finger food line of lentil chickpea puffed snacks that are made in Saskatchewan.”

Canadian authenticity – from their kitchen to yours.

“Jill and I create every single product that comes out of Baby Gourmet,” says Carlson, “Every product starts in our kitchen and then moves into production under our watchful eye.” This hands-on process keeps Baby Gourmet at the forefront of the Canadian baby food market. “We use our motherly instincts to decide which flavours to bring to market and have a deep understanding of our fellow moms and what they want for their babies.”

Growing Canadian success (and Canadian babies!)

“We feel strongly about strengthening communities and local economies. We can do this by supporting the passionate Canadians behind Proudly Canadian brands,” says Carlson, “London Drugs has been a key partner of Baby Gourmet for the last 8 years and are an integral part of helping put the best organic baby food into the mouths of Canadian babies!”

Here’s to growing them big and strong.

Shop baby gourmet online here.

 

We are Proudly Canadian: Finding common bonds during a time where we all need each other.

Proudly Canadian is a program London Drugs launched in 2018 to highlight our unique selection of products that have Canadian roots.

While #ProudlyCanadian is always near and dear to London Drugs and our customers, with many businesses across our country struggling to survive during COVID-19, we felt it important to share the successes of the many great Canadian companies within our communities.  Companies with amazing stories about their beginnings through to their achievements.  Stories that most importantly are about the people, it is with these people in mind that we share our Proudly Canadian program with you.

Over the coming weeks we will share a collection of stories about great Canadian companies.  We think you will be surprised by how many products have Canadian connections.  Products with ingredients sourced from across our country, products and concepts designed and developed here.  Companies developing products with sustainability as a priority, making caring about the people and our world a significant reason for what they do.

To make it easy for you, you can find our Proudly Canadian products in-store by looking for our bold blue and red signs, or online at londondrugs.com. Be sure to follow our social feeds for ongoing Canadian stories and features!

What is Proudly Canadian ?

Designed in Canada – Products designed with Canadian innovation. In this category we also look for additional factors such as Canadian ownership, history of doing business in Canada and the number of Canadian employees.

Made in Canada – At least 51% of the total direct costs of producing the goods must be incurred in Canada. This can include Canadian ingredients, processing or manufacturing.

Canadian Proud – This designation lets us highlight products assembled in Canada with foreign parts,  manufactured in Canada with imported resources, etc.

London Drugs is proudly 100% Canadian owned and operated since 1945