Let’s Beat Cyberbullying Together this Pink Shirt Day

This Pink Shirt Day, Be KindFebruary 27 is Pink Shirt Day, a Canada-wide show of force against bullying. We’re proud to help increase awareness of the anti-bullying movement, and promote one of the values we hold dear: kindness.

Pink Shirt Day got its start in Nova Scotia in 2007 when a group of Grade 9 boys took a stand against bullying by wearing pink shirts to school after a friend of theirs was bullied for doing the same.

The movement took off across the country and around the world.

The focus of this year’s Pink Shirt Day is on cyberbullying, an issue which can affect everyone, but which is particularly challenging for teens.

One in three Canadian youth admit to having been cyberbullied.

6 Ways You Can Help Combat CyberbullyingPink Shirt Day

Here are six great ways to combat cyberbullying on February 27 and everyday:

  1. Stop and think before you post. Ask yourself if what you’re about to post is true, helpful, inspiring, necessary, and kind
  2. Fill your friends’ social media walls with positive messages
  3. Stand up to bullying behaviour when you see it happening
  4. Tell a trusted friend or adult about cyberbullying — whether it’s happening to you or someone else
  5. Parents: monitor your kids’ online activities closely
  6. Participate in Pink Shirt Day by wearing something pink to show that you do not condone cyberbullying

London Drugs is a Proud Supporter of Pink Shirt Day

Get Your Pink Shirt Day Shirt at London DrugsWe’re proud to support Pink Shirt Day, and have helped raise more than $1.4 million for the CKNW Kids’ Fund supporting a variety of community organizations.

Official Pink Shirt Day T-shirts are available at all London Drugs locations across Western Canada in youth and adult sizes.

Net proceeds are distributed through CKNW Kids’ Fund to support youth anti-bullying programs throughout Western Canada including the Boys & Girls Clubs across British Columbia, Alberta, Saskatchewan and Manitoba.

In addition to pink shirts, you can also purchase pink shirt plush bears, Be Kind toques, and pink wrist bands to raise awareness and funds to combat cyberbullying.

Together, we can beat cyberbullying!

Support Youth in Need with Kids Help Phone

There are times when a child or teenager needs a safe space to talk about what is happening in their lives. Whether it’s dealing with anxiety or depression, coping with tragedy, or facing cyberbullying, kids can come up against several hardships at a young age—and it’s important to let them know that they are not alone.

Kids Help Phone London Drugs Blog

This May, London Drugs is supporting Kids Help Phone, Canada’s only 24/7 national service offering professional counselling, information, and referrals to young people across Canada. Customers will be invited to donate $3 at checkout when shopping at London Drugs, starting May 14 until May 31, and all proceeds raised will go directly to Kids Help Phone to help them always be there to support youth in need.

The impact of Kids Help Phone in Canada

Kids Help Phone is a Canadian leader, known for their expertise and continuous innovation as Canada’s only 24/7, bilingual (English and French) professional counselling, information and volunteer support service for young people.

Since 1989, they have offered kids, teens, and young adults a critical lifeline of hope and support through their free, anonymous service, which research shows significantly improves youth mental health. Young people reach out to Kids Help Phone from every corner of the country via phone, Live Chat, an internationally-recognized website, and through a confidential volunteer-led texting service (available nationwide by the end of 2018) in addition to having access to a database of local youth-serving programs.

Kids Help Phone Donate London Drugs in May

Kids Help Phone speaks with young people every day—often acting as the only mental health and well-being support available to vulnerable and at-risk youth across the country. In 2017, Kids Help Phone provided over 59,000 counselling sessions in total across Canada, and youth reached out to Kids Help Phone an average of 530 times per day for counselling, information or referrals.

Kids Help Phone is a registered Canadian charity, and the majority of their revenue is raised from individuals, foundations, corporations, and community fundraising. It takes courage for a young person to reach out to Kids Help Phone and it takes courage for the community to stand behind and support them. With the support of supporters like London Drugs and its customers, Kids Help Phone can work to achieve their vision of a future where every young person in Canada will access the support they need, in the way they need it most. 

To learn more about Kids Help Phone, please visit kidshelpphone.ca.

Nice Needs No Filter on Pink Shirt Day 2018

In today’s digital world, it can be a challenge to escape online negativity, whether it takes the shape of harassment, spreading rumours, sharing embarrassing information, or posting threats. In fact, nearly one in five young Canadians aged 15 to 29 have reported being cyberbullied or cyberstalked.

For the tenth year, London Drugs is proud to once again be a part of the Pink Shirt Day campaign, which this year focuses on the unfortunate, but common threat of online bullying.

The 2018 official Pink Shirt Day t-shirt says it all: ‘Nice Needs No Filter’. It’s a message of possibility that with education and encouragement, the World Wide Web can be a more kind and positive space.

This year’s theme encourages everyone – no matter what age – to think twice before posting something negative online. Instead, let’s use the internet to spread kindness, and together, we can prevent the harm and devastation that cyberbullying causes in our communities, schools, and neighbourhoods.

Get your official Pink Shirt Day t-shirts at any London Drugs location. By doing so, you’ll be helping to support youth anti-bullying programs in BC and throughout Western Canada. These programs give youth a voice against bullying and help them build up the character, resilience, and bravery to stand up for themselves and others.

Youth and organizations continue to support Pink Shirt Day following the stand of two grade 12 Nova Scotia students in 2007. The students took action after witnessing a grade 9 student being bullied for wearing pink to school and encouraged their schoolmates to wear pink to send a message against bullying. Since then wearing pink shirts has sent a powerful message to help end bullying in schools, workplaces and communities.

As one of the first official Pink Shirt Day sponsors and now after a decade of involvement, London Drugs has helped raise more than 1.2 million dollars for Boys & Girls Clubs in Western Canada through the campaign.

Pink Shirt Day is Wednesday, February 28th. Thousands of Canadians are expected to wear pink to take a stand against bullying.