LD Experts: Choosing The Right Camera

Our London Drugs experts can help you with almost anything, but one product we’re especially associated with is cameras.

Photography Primer

In fact, our decision to sell cameras in the 1940s first helped us stand out and paved the way for our technology departments today. Of course, not everyone is defined by photography. Most of us just want great pictures of our family, friends, and experiences.

In 2016, that could mean using an SLR, smartphone, or even a drone. And we find it can be hard for shoppers to know which option is best.

So we created this primer on choosing the camera type that’s right for you.

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5 Things to Do With All Your Smartphone Pics

At London Drugs, we love smartphone photography. It’s not just for amateurs anymore, either. Even most pros have probably found themselves taking more and more smartphone pics lately.

smartphone-wall-pic

In fact, it’s estimated 78.8% of all photos taken worldwide will be shot on smartphones by 2017. We’re also currently taking more pictures than ever, largely because of smartphones. In 2015, one trillion photos were taken worldwide for the first time – a 16.2% increase from 2014.

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LD Experts: The Best Point-and-Shoot Cameras

Point and Shoot Cameras

LD Expert Joe Bortnick chats with CTV Morning Live Anchor Darrell Romuld.

Watch the full interview here.

There is no clear winner in the age-old debate between SLR, which allow more control and zoom, and point-and-shoot cameras, which are smaller and simple to use. Of course, London Drugs carries bothBut if you fancy the latter, Joe Bortnick from London Drugs Grassland recently appeared on CTV Morning Live in Regina to discuss your best options and key considerations.

L5545835

Panasonic LUMIX ZS100: Traditionalists will love the hands-on manual feel of a lens-mounted control ring and thumbwheel, plus the familiarity of an eye-level electronic viewfinder. The modern enthusiast will love the Wi-Fi controllability and next-generation 4K video and photos.

Joe says: The 10x optical zoom will give you the ability to get a great shot of one of your kids scoring a great goal.

Sonny RX100 III

Sony Cyber-shot RX100 III: Sony meticulously fine-tuned and aligned the lens, image sensor and image processing engine with a precision beyond anything possible in interchangeable lens cameras to achieve stunning image quality surpassing all expectations.

Joe says: Due to its excellent sensor, in lower light, it’s going to outperform some of your more basic systems.

Cannon

Canon PowerShot G5 X: Suitable for tremendous enlargements, significant cropping and many other applications appealing to the advanced photographer.The PowerShot G5 X’s lens works in concert with the camera’s sensor and image processor to reliably deliver sharp images.

Joe says: Great for weddings when you can’t bring a DSLR but want to take great distance shots with lots of control. 

Extra Tips: A tripod is a great addition to any photographer’s toolkit and a high-speed memory card is essential if you plan on shooting any 4k video.

As Joe says, these particular cameras are near the top of the line for point-and-shoot. If you’re not ready for that level of commitment, LD carries great camera options at every price point to meet your needs.

Watch the full interview here.

Film Processing is Alive and Well at London Drugs!

While cell phones and digital cameras have largely taken over the photographic industry, FILM PHOTOGRAPHY IS NOT DEAD! It’s alive and well in the London Drugs Photo Department and particularly attractive to a generation that never had to wait longer than half a second to see the results of their snap! To accommodate these up and coming film photographers and artists (and those who are just too darn stubborn to make the leap to digital) we have been hard at work making sure we have the tools, the know-how and in some cases the creativity to give our customers the quality they expect from a London Drugs photograph.

Single Use Cameras

If you want to give film a shot and you don’t want to invest in an eBay camera, a single-use camera could be for you! It used to be that people carried one of these little guys around with them everywhere “just in case” they had to take a photo. These days, everyone is pretty well soldered to their cell phones so nobody is without a camera when they need it, but there are still times when a single-use camera could come in handy.

Since the only part of the single-use that actually needs a battery is the flash, a dead battery doesn’t leave you completely camera-less unlike a phone that could leave you high and dry after 52 levels of candy crush. So if you’re camping or find yourself with no phone (GASP) or a dead phone battery, a single-use camera could save the day!

Worried you might damage your new iPhone while skiing? Single-use camera. Afraid your DSLR will get lost or stolen at a concert or festival? Single-use camera. Want to allow the guests at your wedding to take some photos from a different perspective? You guessed it – single-use cameras.

These cameras also come in an underwater style which means yes, you can take them underwater! They’re reasonably good for snorkeling or perhaps in the swimming pool where there’s still a decent amount of natural light available as these cameras do not have a flash. So while you can’t catch the Loch ness monster at 40 meters, you might be able to at 5-10!

fuji-film

Fujifilm Quicksnap Waterproof Camera shown above

 

Toy Cameras

Konstruktor

This is where things get seriously, legitimately FUN. If you have a tinkerer in your life – you know – the one who takes your new alarm-clock apart to see how it works and pulls all the guts out of your computer to see what’s in it – they’re going to LOVE this. There is a KIT that you can buy to build your own film camera! If you can build IKEA furniture, you can build a camera from scratch AND it actually works!

Diana series

If you’re not into building your own, you can also buy toy cameras that are completely made of plastic – some even come with multiple lenses similar to an SLR. The neat thing about these cameras is that every one is a little bit different. The lenses may be slightly warped or something might not fit quite perfectly which lends itself to light leaks, flares and differential focus. I can literally hear your OCD squirming, but seriously, this is like the original Instagram! If you want funky colors and effects that make your images truly one-of-a-kind, this is an AWESOME way to go.

The Diana Instant Camera - Black - HP800INST. Just one of a number of film cameras in store

 

And don’t forget World Toy Camera Day is October 16th this year!


Pinhole Cameras

If you really want to get down to the nitty gritty and McGyver a camera out of a matchbox, a pop can some film and tape…GO FOR IT! I’m not kidding you. It really is this simple to create your own pin-hole camera and you may even have everything you need on-hand right this second. There are plenty of tutorials on the web for different ways to create one of these truly DIY cameras, but don’t be afraid to experiment with different equipment and methods – you might create some pretty unique looking artwork!

http://matchboxpinhole.com


C-41 Process (35mm & 110 film)

Being the most recent predecessor to digital photography, this is the most common type of film processing. It relies upon the development of silver throughout several chemical baths to create an inverted copy of the image you have taken. Our technology allows us to pass the negative through each chemical bath at a controlled speed to ensure that each photo on your roll is properly developed.

Some of these film processors have been with us for more than a decade and these old gals require some tender loving care to keep them in tip top shape which is why we clean them regularly, refresh the chemicals as needed and run a control strip every day to ensure our chemicals are in balance.

Many of our locations can still accommodate film developing in an hour.

 

E-6 Process (slide film)

Remember the good old days when Grandma & Grandpa came back from a trip to Hawaii and the whole family gathered together in front of the projection screen to see the gorgeous slideshow of the entire journey? No? You are MISSING OUT! Slide film can produce crisp, vibrant photographic-like tiny images on what’s called a ‘positive.’ During the chemical process, slide film undergoes a process called a reversal bath which creates the positive image.

If you wanted to, after you’d shot a roll of slide film, you could keep the little cardboard framed beauties as images all on their own. It could make for a kind of neat instagram-like display if you put them up against a light colored background, but more often than not you’ll want to print those bad boys or put them on a CD to share instantly with your friends and family – and guess what, London Drugs has you covered there too!


120/126 and ‘other’ films

Not sure if we can develop or print from the film you found in your great-grandmother’s hat box? Bring it in and we’ll take a look! In many cases we can send your film out to another location to be developed, or we can scan and print your images directly from your already-processed odd-shaped negative on our high quality flatbed scanner.

 

About the Author

meganMeghan is a meal-planning, food-prepping, Pinterest addict. She likes coffee – a lot. A mom of 2 boys, Meghan has a Bachelor of Arts with a major in Psychology, which she uses on a daily basis when helping customers create memories. Meghan is honoured to witness your histories unfold in real-time.

Known as “a social media pro,” LDExpert Meghan blogs about her experiences as Photolab Manager at www.ldlablady.wordpress.com. You can also follow her on Twitter.

Your first DSLR camera

Maybe it was your love of posting stuff on social media. Or perhaps it was having your smartphone camera handy and at the ready at all times. Whatever the reason, you have officially become a photo-snapping, Photoblog-reading photography buff. And now that you’ve admitted this (or at least allowed me to admit it on your behalf), perhaps it’s time to do what everyone does as soon as they upgrade their photography interest from just another thing into a full-on passion: invest in a digital single-lens reflex (DSLR) camera.

nikon

You may be a beginner, but the super-sweet Nikon D5200 will have you looking (and shooting) like a pro

Purchasing your first-ever DSLR camera can be a daunting experience. Even the cheapest ones will run you a few hundred dollars, and the selection and number of different features available between different brands and models ranges somewhere between innumerable and infinite. That’s why—particularly for first-time buyers—I definitely recommend speaking to someone who is both knowledgeable enough to answer all the questions you should have when making such a purchase and respectful enough to understand how overwhelming such a first-time purchase can be. The good news is that you’ll find plenty of such people at your local London Drugs Camera Department.

In researching this post I was fortunate enough to speak with Ashley at the Georgia & Granville location. Not only did she make the process 100% less intimidating, but she could also immediately recommend a number of entry-level models from both Nikon and Canon that each featured different ways of addressing a number of needs that the newbie may have.

Ashley’s first recommends were Nikon models: specifically the D3300, D5200 and the D5500. Each of these comes standard with a helpful ‘Guide Mode’ that helps you select the best settings for the kind of image you want to capture. Best of all, at the bottom of each menu is a ‘?’ icon that provides a definition of each option in the menu. It’s basically like having a built-in manual right there on-screen.

Ashley also recommended the Canon T5 and T5i, suited for beginner to mid-level photographers. She noted that, while these didn’t offer on-screen features like the Nikon models, their lower price point (at least at regular price) made them a good choice for beginners to wet their feet. She then pointed out that many locations also offer workshops for novice photographers to learn the basics of DSLR photography—free with any London Drugs camera purchase. Check with your local London Drugs to see where they are offered in your area.

Whether it’s for yourself or as a gift for someone this holiday season, if you do your research and buy from a knowledgeable seller who’s focused on your needs, your first DSLR will be something you always remember fondly. A word of warning, however: as your skills improve, DSLR photography can become downright addictive. Your first camera may soon have you looking for your first lens, flash, maybe even your first studio kit. Don’t worry though—no matter how consumed you become, the LD Camera Dept. will always be there with friendly, helpful advice.

Enlargements and lens options

lenses

How many different lenses are available at londondrugs.com? Oh, probably a million or so. If the selection seems overwhelming, there is a cure: speak to a London Drugs camera expert in-store.

We’ve been talking quite a bit about enlargements here on the Photoblog. The fact is, however, that if you aren’t shooting with enlargements (or fine art prints or gallery wraps for that matter) in mind, you’re simply not going to have a great range of options. If you’re even thinking of printing an enlargement or two (and I strongly recommend doing so as a centerpiece for at least one of your walls) your photos will definitely need to be high-resolution. Fortunately, when you order prints of any size through the Photolab, the web app will indicate if your image file is too low-res and thus the print quality will be compromised as a result.

Composition is also critical when you’re looking at enlargements—and of course, the lens you choose will have a huge impact on your composition. There are a number of informative past Photoblog posts on the subject of lenses, such as these:

Certainly, you’ll find no shortage of options when it comes to adding to (or beginning) your lens collection. Yet for the purposes of this post let’s look at two common lens options—telephoto and wide angle.

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History of the Camera

The Diana Instant Camera - Black - HP800INST. Just one of a number of film cameras in store

The Diana Instant Camera – Black – HP800INST. Just one of a number of film cameras in store

World Photo Day wouldn’t be complete without properly acknowledging the device that makes photography possible. So let’s start things off with a little camera trivia, shall we? Try to answer this one without looking it up:

What year was the first camera invented?

Now, if your guess was 1839, while you’d be wrong, you would at least get points for reading last year’s WPD post. The actual answer, however, is the year 1888. According to Kodak.com:

The use of photographic film was pioneered by George Eastman, who started manufacturing paper film in 1885 before switching to celluloid in 1889. His first camera, which he called the “Kodak,” was first offered for sale in 1888.

If you’ve never paid much attention to the history of the camera, its Wikipedia page is a worthwhile read for any photography lover. The section on the history of the digital camera, in particular, contains some very surprising facts that I’ll bet most people are totally unaware of, even though the evolution of digital technology in photography is relatively recent.

For me personally, I got started in writing and advertising about 12 years ago, just as digital cameras were really starting to become mainstream. I remember that time as being the high point of the debate around which technology was superior: this new-fangled upstart digital, or good old-fashioned, reliable film. Back then, digital’s biggest advantage was its convenience while film cameras held the decisive edge in image quality—as only the most advanced and expensive digital SLR cameras could rival film.

Love cameras? Great—so do we! In fact, why not celebrate World Photo Day with a little browsing? And we know just the place.

Love cameras? Great—so do we! In fact, why not celebrate World Photo Day with a little browsing? And we know just the place.

Fast-forward a few years and there is no debate about which technology would ultimately prevail. Digital photography is now more convenient than ever; meanwhile, mind-boggling advances in digital technology have turned the camera into much more than a camera. However, true fans can appreciate the merits of every type of photography, which is why London Drugs proudly offers a great selection of film cameras as well as digital. Next time you’re in the neighbourhood, check them out for yourself, and consider adding a film camera to your arsenal.

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