Hot New Games for July!

June flew by and now we’re into a hot summer!  Don’t want to go outside?  Then stay inside and play games set outside!  This month we have the latest installments in the PGA Tour and Formula 1 sports franchises as well as an all new Wolfenstein game.  Let’s dive in!

Rory McIlroy PGA Tour

RoryMcIlroy

Release Date: July 14th
Platforms: XBOX One, PlayStation 4

The first new EA golf game since the late 1990s to not have Tiger Woods on the cover, EA’s new PGA Tour features current world #1 Rory McIlroy.  The new game features course rendered on the Frostbite engine, rendering an entire course at once rather than on a hole-by-hole basis, reducing load times significantly.  More importantly it will feature many real world courses including Royal Troon, St Andrews, Sawgrass, and more!  There will also be some new challenges including a game set on a battlefield map and one inside a nightclub, as well as one in the Grand Canyon.  A must have for any sports fan!

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Top 5 Must-Haves for your Summer Road Trip from London Drugs

Summer weekends were made for lake and cottage country. Most Fridays now after work, we will see the mass exodus of cars leaving for a weekend of fun, sun, and relaxation. Whether the drive is an hour, four or more, road trips can be made easier by traveling with essentials that can make getting to your destination safe and fun.

Here are our top 5 picks for your summer road trip must-haves:

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Fitness Gadgets to get the most out of your fitness

Have you ever needed that extra little bit of motivation, or a reminder to get active? London Drugs tech expert David Levett sat down with anchor Darrell Rumold on CTV Morning Live in Regina to discuss some of the newest products on the market for monitoring fitness.

For someone looking for something simple, yet effective for fitness tracking, FitBit might be the perfect choice. These activity trackers are a very user-friendly option and are best suited for entry-level to average fitness trackers who want something simple. David showed off the FitBit Charge HR model, capable of tracking essential fitness measures like steps taken, calories burned and active minutes. The charge also acts a watch and is able to sync wireless to any laptop or smartphone. FitBit can also monitor one’s sleep. David explained in the newscast how the FitBit would track sleep and then display on an iPad the amount and quality of sleep he had. Starting as low as $70, FitBit provides an affordable option for users who want effective fitness monitoring without complexities.

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Don’t Lose Your VHS Memories

Here’s a sad situation. You have a family get together, and want to reminisce about first birthday memories caught on video. You unearth the VHS tape you’ve been carefully storing all these years and pop it in the old player—the player that’s been banished to the spare TV in the basement because it was replaced by the DVD player a few years ago. Sadly, the first birthday moments of your kids are marred by noise and blips and other signs of degrading video tape.

VHS tape lasts between 10-15 years, if stored properly, while DVDs can last a lifetime if properly stored.

Here are some other solid reasons to transfer your video tapes:

  • Space—DVDs and cases take up a fraction of the space of those clunky VHS tapes
  • Duplication—Now you’ll have an original you can make copies of for family members
  • Fun—Since the tape is transfered to DVD in an editable format (request this when dropping off), with the right software you can enhance your memories with subtle music and subtitles.

London Drugs offers a duplication service to help you hang on to those memories. Just bring your VHS—or mini DV, or Video8, Hi8 or Digital8—in to the Photolab at London Drugs, and the staff coordinate the content transfer.

The cost is $40 per hour of tape, and you’ll receive the content back as digital files on DVD. If you want it in an editable format (i.e. importing into Movie Maker or iMovie to add music) let the staff know when you bring in your tapes. The process takes about 3 weeks, from drop off to pick up.

Before your family memories get a second older, get them transferred professionally at London Drugs.

ESRB Ratings

OK to Play? Check the Ratings

 

ESRB ratings overview

The Entertainment Software Rating Board (ESRB) ratings are designed to provide information about video and computer game content, so you can make informed purchase decisions. ESRB ratings have two parts: rating symbols suggest age appropriateness for the game, and content descriptors indicate elements in a game that may have triggered a particular rating and/or may be of interest or concern.

To take full advantage of the ESRB rating system, it’s important to check both the rating symbol (on the front of the game box) and the content descriptors (on the back of the game box).

ESRB Rating Search Widget

Search ESRB’s data base of 20,000 games and read the rating summaries (for titles that have them) by using the rating search widget.

ESRB Rating Symbols

Early ChildhoodEarly Childhood
Titles rated EC – Early Childhood have content that may be suitable for ages 3 and older. Contains no material that parents would find inappropriate.

 
EveryoneEveryone
Titles rated E (Everyone) have content that may be suitable for ages 6 and older. Titles in this category may contain minimal cartoon, fantasy or mild violence and/or infrequent use of mild language.

 
Everyone 10+Everyone 10+
Titles rated E10+ (Everyone 10 and older) have content that may be suitable for ages 10 and older. Titles in this category may contain more cartoon, fantasy or mild violence, mild language, and/or minimal suggestive themes.

 
TeenTeen
Titles rated T (Teen) have content that may be suitable for ages 13 and older. Titles in this category may contain violence, suggestive themes, crude humour, minimal blood, simulated gambling, and/or infrequent use of strong language.

 
MatureMature
Titles rated M (Mature) have content that may be suitable for persons ages 17 and older. Titles in this category may contain intense violence, blood and gore, sexual content and/or strong language.

 
Adults OnlyAdults Only
Titles rated AO (Adults Only) have content that should only be played by persons 18 years and older. Titles in this category may include prolonged scenes of intense violence and/or graphic sexual content and nudity.

 
Rating PendingRating Pending
Titles listed as RP (Rating Pending) – have been submitted to the ESRB and are awaiting final rating. (This symbol appears only in advertising prior to a game’s release)

 

ESRB Content Descriptors

  • Alcohol Reference – Reference to and/or images of alcoholic beverages
  • Animated Blood – Discolored and/or unrealistic depictions of blood
  • Blood – Depictions of blood
  • Blood and Gore – Depictions of blood or the mutilation of body parts
  • Cartoon Violence – Violent actions involving cartoon-like situations and characters. May include violence where a character is unharmed after the action has been inflicted
  • Comic Mischief – Depictions or dialogue involving slapstick or suggestive humor
  • Crude Humor – Depictions or dialogue involving vulgar antics, including “bathroom” humor
  • Drug Reference – Reference to and/or images of illegal drugs
  • Fantasy Violence – Violent actions of a fantasy nature, involving human or non-human characters in situations easily distinguishable from real life
  • Intense Violence – Graphic and realistic-looking depictions of physical conflict. May involve extreme and/or realistic blood, gore, weapons and depictions of human injury and death
  • Language – Mild to moderate use of profanity
  • Lyrics – Mild references to profanity, sexuality, violence, alcohol or drug use in music
  • Mature Humor – Depictions or dialogue involving “adult” humor, including sexual references
  • Nudity – Graphic or prolonged depictions of nudity
  • Partial Nudity – Brief and/or mild depictions of nudity
  • Real Gambling – Player can gamble, including betting or wagering real cash or currency
  • Sexual Content – Non-explicit depictions of sexual behavior, possibly including partial nudity
  • Sexual Themes – References to sex or sexuality
  • Sexual Violence – Depictions of rape or other violent sexual acts
  • Simulated Gambling – Player can gamble without betting or wagering real cash or currency
  • Strong Language – Explicit and/or frequent use of profanity
  • Strong Lyrics – Explicit and/or frequent references to profanity, sex, violence, alcohol or drug use in music
  • Strong Sexual Content – Explicit and/or frequent depictions of sexual behavior, possibly including nudity
  • Suggestive Themes – Mild provocative references or materials
  • Tobacco Reference – Reference to and/or images of tobacco products
  • Use of Drugs – The consumption or use of illegal drugs
  • Use of Alcohol – The consumption of alcoholic beverages
  • Use of Tobacco – The consumption of tobacco products
  • Violence – Scenes involving aggressive conflict. May contain bloodless dismemberment
  • Violent References – References to violent acts

**When a content descriptor is preceded by the term Mild, it conveys low frequency, intensity or severity of the content it modifies.

Rating Summaries

Rating summaries are a supplementary source of information which explain in objective terms the context and relevant content that factored into a game’s ESRB rating assignment. Although rating summaries don’t appear on game packages, they are available via the rating search on ESRB’s website, the rating search widget, ESRB’s mobile website at m.esrb.org, and rating search apps for iPhone, Android and Window Phone 7 (available in July 2011).

Online Rating Notice

Online-enabled games carry the notice Online Interactions Not Rated by the ESRB. This notice warns those who intend to play the game online about possible exposure to chat (text, audio, video) or other types of content created by other players (e.g., maps, skins) that have not been considered in the ESRB rating assignment. For the most up to date list of content descriptors and definitions, go to http://www.esrb.org

About Entertainment Software Rating Board (ESRB) The ESRB is a non-profit, self-regulatory body that independently assigns ratings, enforces advertising guidelines, and helps ensure responsible online privacy practices for the interactive entertainment software industry.

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