By now you’ve likely heard of the global phenomenon that is K-Beauty. First made popular in South Korea, the concept of ‘double cleansing’ has become widely adopted by beauty buffs. K-Beauty skincare regimes are comprised of a longer series of cleansing steps, using both water and oil-based products. The goal is to remove makeup, dirt, and pollutants, while helping to prevent breakouts, accelerated aging, and dryness. The big benefit to those extra cleansing steps is that they allow the rest of your skincare products to penetrate deeper and be more effective. Your skin is left looking and feeling cleaner, healthier and more radiant!

While it might add a few minutes to your daily routine, we think you’ll love your new healthy glow so much, you won’t even mind! And if you’re feeling a bit overwhelmed by all the steps, don’t be: you can fully customize your cleansing ritual to include as many or as few products as you like, depending on your skin concerns and skin type.

To help get you started, watch our tutorial video featuring Lifestyle and Beauty Expert Samantha Sito. Her 8-step K-Beauty inspired cleansing ritual caters to sensitive and combination skin, and uses both Korean and Japanese skincare products found at London Drugs. Need some help to develop your own cleansing ritual? Just speak to one of our Beauty Advisors in-store!

Products Featured:

Step 1: Shiseido Perfect Cleansing Oil

Step 2: belif Creamy Cleansing Foam Moist

Step 3: belif Mild and Effective Facial Scrub

Step 4: belif Bergamot Herbal Extract Toner

Step 5: Shiseido Eudermine Revitalizing Essence

Step 6: belif Moisturizing and Firming Eye Cream

Step 7: belif The True Cream Aqua Bomb

Step 8: Shiseido Ibuki Protective Moisturizer SPF 18

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