$20,000 Raised by LDExtras Members for No Baby Unhugged Program

LDExtras members helped raise $20,312.00 for the Huggies® No Baby Unhugged program at Victoria General Hospital (VGH).

LDExtras No Baby Unhugged Victoria London Drugs

The volunteer hugging program helps ensure all babies, especially those in the neonatal or pediatric intensive care unit, receive physical human touch should circumstances prevent a parent from being at their newborn’s side.

Since Island Health launched its program at VGH last year, it has benefited babies from across Vancouver Island. “A really great hug can help and heal and soothe that’s why the volunteer programs at Victoria General Hospital and Nanaimo Regional General Hospital are so profoundly important as we support our tiniest patients,” said Leah Hollins, Island Health Board Chair. “We are proud to partner with Huggies and No Baby Unhugged® and we thank our caring and dedicated volunteers.”

LDExtras No Baby Unhugged

Between January 26 and April 30, 2018, a $2 donation was made to the No Baby Unhugged® program with each purchase of Huggies Diapers made by an LDExtras member. The funds raised will be used to expand the program at VGH, ensuring more vulnerable babies can benefit from additional human touch, a valuable contributor to their health and development.

Thank you so much to all our LDExtras members!

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