Five Hole For Food Cross-Country Food Bank Drive Kicks Off

Richard Loat, Five Hole for Food founder and Wynne Powell, London Drugs president and CEO play road hockey in the London Drugs corporate head office parking lot June 28, 2012, to kick off London Drugs’ continued commitment to the cross-country Five Hole for Food campaign.

Five Hole for Food t-shirts, food specials and food bank bins at participating London Drugs in support of Canada’s food banks
London Drugs is proud to once again support Five Hole for Food (FHFF) in its quest to collect 100,000 pounds of food for Canada’s food banks this summer. The cross-country road hockey tour begins today and London Drugs stores and staff will participate in Winnipeg, Regina, Calgary, Edmonton, Victoria and Vancouver.
London Drugs is making it easier for customers to get involved. The “Will Play Hockey for Food” T-Shirts are available at participating London Drugs stores for $20 with all proceeds supporting Canada’s food banks. Special pricing on foods is also being offered in various food categories to help increase donations in London Drugs’ food bank bins. All food collected at London Drugs will be donated to the local food banks in each respective city.

To help raise food bank donations, London Drugs is offering special Five Hole for Food pricing in July on hundreds of items including U-Don noodle and Miso soups, rice, trail mix, energy bars, cereals, canned legumes, pasta noodles, olive oils, teas and coffees.
“Five Hole for Food strives to make big impacts locally in each of the cities we visit,” says Richard Loat, Five Hole for Food founder. “Partnering with London Drugs was a natural fit because like us, they strive to impact the communities they serve both in store, and around the neighborhood through programs like ours.”
Almost 43,000 pounds of food was donated in July 2011 to communities across the nation. Watch an introductory video of Five Hole for Food here: http://bit.ly/LPsgvT
The Five Hole For Food schedule and stops:
The list of food banks Five Hole for Food will be supporting can be found here: http://www.fiveholeforfood.com/food-banks/
Those who can’t make it to the games can also make donations online: www.fiveholeforfood.com.
For more information about Five Hole for Food, follow on Twitter: @fiveholeforfood, or send e-mail to info@fiveholeforfood.com.
For more information on London Drugs participation, please visit www.londondrugs.com.
About Five Hole for Food

Five Hole for Food is a non-profit organization that plays street hockey across Canada each summer to raise awareness for food banks and collect food donations for them. This grassroots campaign was started by Richard Loat in 2010 and sees him and his volunteers going on a cross-country road trip to give back to the community. Using social media to reach out to hockey fans from coast to coast, Five Hole for Food organizes street hockey games in major cities and encourages people to show up with their hockey stick and a food donation. The 2011 campaign starts June 23 in St. John’s, Nfld., and wraps up July 9 in Vancouver, B.C. 

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