Official #PinkShirtDay T-shirts Available at London Drugs in Support of Boys and Girls Clubs Across British Columbia and Alberta.
Canadian retailer London Drugs is proud to be the official retail partner for the popular Pink Shirt Day campaign along with organizers CKNW Orphans’ Fund in support of anti-Bullying programs. For the eighth year, London Drugs is building awareness of this powerful campaign by being the exclusive retailer of the official Pink Shirt Day t-shirts.
Pink Shirt Day will be celebrated on February 24 and thousands of Canadians are expected to turn schools and businesses into a sea of pink to build awareness against bullying. This year’s Pink Shirt Day message is “Kindness is one size fits all.”
“This year on Pink Shirt Day we are focusing on Kindness. Kindness is universal — a trait we encourage everyone to openly express every day,” said Jen Schaeffers, Executive Director CKNW Orphans’ Fund. “We are grateful to have the continued support of London Drugs in our funding of programs across British Columbia and Alberta that teach children the importance of kindness, empathy and compassion. Funds raised will go directly to Boys & Girls Clubs in local communities.”
The official Pink Shirt Day t-shirt is now available at 72 London Drugs locations, as well as online at www.pinkshirtday.ca. The shirts are available in both adult and youth sizes ranging from small to XXL. The shirts cost $9.80 plus applicable taxes with net proceeds supporting CKNW Orphans’ Fund and distributed to various organizations across British Columbia and Alberta. The programs funded support children’s healthy self-esteem, both with their peers and themselves. They teach empathy, compassion and kindness.
“Over the past seven years, we at London Drugs are proud to have raised more than $600,000 for Boys and Girls Clubs in Western Canada through the Pink Shirt Day campaign,” said Clint Mahlman, London Drugs Chief Operating Officer and Executive Vice President. “In 2015, supporters of the campaign purchased close to 18,000 Pink Shirt Day t-shirts from London Drugs. We couldn’t have done that without the support from our customers.”
Youth and organizations continue to support Pink Shirt Day following the stand of two grade 12 Nova Scotia students In 2007. The students took action after witnessing a grade 9 student being bullied for wearing pink to school and encouraged their schoolmates to wear pink to send a message against bullying. Since then wearing pink shirts has sent a powerful message against bullying.
Official Red Cross #PinkDay T-shirts Available at Saskatchewan London Drugs in support of Red Cross Pink Day on February 24, 2016
London Drugs is proud to join the culture change as the 2016 Red Cross Pink Day campaign begins in Saskatchewan. Join members of the Saskatchewan Roughriders this Saturday, January 30th at our Grasslands location for an autograph signing and Pink Day launch. Roughriders in attendance will be Dan Clark, Nick Demski, and Levi Steinhauer attendance from 11:30 a.m. to 1:30 p.m. to support the Red Cross.
Pink Day is a national movement to create awareness of and prevent bullying in schools and communities. London Drugs is proud to become an official retail partner for the popular Pink Day campaign with the Red Cross.
“London Drugs has been involved with Pink Shirt Day for years with all of our markets but we were eager to work with a local organization,” said Cory Muir, London Drugs store manager. “We are thrilled to be a retail partner for the Red Cross with this great initiative. Red Cross Pink Day shirts and wristbands are available at all four of our Saskatchewan locations. We want to encourage everyone to join us and wear pink on February 24.”
In 2016, Pink Day in Saskatchewan coincides with the national Pink Day campaign on February 24. Together, all Canadians will unite to bring awareness to the issue of bullying at schools and in communities. Thousands of Saskatchewan residents are expected to turn schools and businesses into a sea of pink to help raise funds for anti-bullying programs in schools and programs throughout the province.
“Pink Day is not just a way to create awareness of bullying, but also a way to give kids the tools they need to protect themselves from this type of behaviour,” said Luc Mullinder, Project Manager for Red Cross Pink Day. “Each year we see growth as more schools and organizations see the benefit of Pink Day and the positive effect it has on our youth. Our goal is to continue that effort and reach every single student with bullying prevention education.”
The shirt and wrist band combos are available for $20 plus applicable taxes with net proceeds supporting Red Cross bullying prevention programs in Saskatchewan.
Support of Pink Day has grown dramatically since 2007, following the actions of two Grade 12 students in Nova Scotia. The students witnessed a Grade 9 student being bullied for wearing pink to school and encouraged their schoolmates to also wear pink in support of this student. Since then, wearing a pink shirt has sent a powerful message against bullying.
London Drugs is honoured to be one of the eight ways that Canadians can make some noise against bullying this Pink Shirt Day on February 26, 2014. Official Pink Shirt Day t-shirts are available in-store at London Drugs locations across Western Canada with net proceeds benefiting CKNW Orphans’ Fund in support of Boys & Girls Clubs Anti-Bullying programs. For the seventh year, London Drugs is building awareness of this powerful campaign by being the exclusive retailer of the official Anti-bullying Pink Shirt Day shirts at all 78 London Drugs locations. Youth and organizations continue to support Pink Shirt Day following the stand of two grade 12 Nova Scotia students In 2007. The students took action after witnessing a grade 9 student being bullied for wearing pink to school and encouraged their schoolmates to wear pink to send a message against bullying. Since then wearing pink shirts has sent a powerful message that Bullying Stops Here.
Hundreds of thousands of Pink Shirt Day supporters across Canada donned their pink and committed to a bully free life on February 29th 2012 for the annual CKNW Pink Shirt Day campaign. In this 5th year of the Pink Shirt Day campaign, CKNW News Talk980 and the CKNW Orphans’ Fund sold 60,000 pink t-shirts and raised over $150,000 to support the Boys & Girls Clubs anti-bullying programs (picture included below).
“In 2007 when the campaign began at CKNW, a few hundred t-shirts were sold in support of Pink Shirt Day. We are thrilled to see this campaign grow to over 60,000 in 2012. Not only are we committed to raising money for organizations supporting anti-bullying, we are also focused on bringing about greater education and awareness to what bullying is,” said Tom Plasteras, Program Director for CKNW.
This year saw notable celebrities such as E-talk correspondent Elaine Lui (aka Lainey Gossip), David Booth of the Vancouver Canucks and Jay Demerit of the Vancouver Whitecaps rally behind the campaign through personal viral videos and messages supporting Pink Shirt Day involvement. Vancouver Mayor Gregor Robertson, proclaimed February 29th Pink Shirt Day in Vancouver and many other municipalities followed suit.
In the month of February, CKNW ran more than ten different segments focused on topics such as workplace bullying, school bullying, cyber bullying and how this type of behavior negatively impacts its victims. “We will continue to use our radio station and the CKNW Orphans’ Fund to bring much needed information to the public on this issue year round,” Plasteras added.
Pink Shirt Day T-Shirts were sold both online at PinkShirtDay.ca and through London Drugs retail outlets in Western Canada. To date, the CKNW Orphans’ Fund and radio station CKNW have raised over $375,000 for the Boys & Girls Clubs in support of their anti-bullying programs.
“The Boys and Girls Clubs are grateful for the support from the CKNW Orphans’ Fund through the Pink Shirt Day Campaign, which is critical to helping us ensure that each and every one of the 10,000 children, youth and their families we serve annually have opportunity to participate in our programs,” said Carolyn Tuckwell, CEO of Boys & Girls Clubs of South Coast BC. “A key element of our program is to develop healthy, positive relationships, and BGC’s anti-bullying programs are the cornerstone of that learning”.